Rachel Boedecker

Rachel Boedecker is a personal stylist, fashion content creator, and founder of The Style Edit Co., a Chicago-based personal styling company. She has more than 15 years of experience in the fashion industry, with previous styling roles at Nordstrom, Trunk Club, and Stitch Fix, where she specialized in wardrobe styling, personal shopping, and custom clothing. After launching The Style Edit Co., Rachel expanded her work to include closet editing, wardrobe curation, personal shopping, and styling for editorial campaigns, television appearances, and brand partnerships. She has worked with clients ranging from busy professionals to entrepreneurs, helping them build wardrobes that reflect their lifestyle and personal style. In addition to her styling business, Rachel shares fashion and styling education with an audience of more than 130,000 followers on Instagram, where she creates content focused on wearable fashion, confidence, and practical styling advice.

Education

  • Associate's Degree, Fashion Merchandising, MATC Milwaukee

Professional Achievements

  • Made multiple appearances as a fashion expert on WGN’s Chicago Today
  • Has contributed styling expertise to The Wall Street Journal Buy Side and North Shore City Lifestyle
  • Served as a panel speaker during Chicago Fashion Week’s Stylist Symposium
  • Styled editorial campaigns for brands including HYOU Jewelry and has led styling for numerous local fashion shows and live events

Favorite Piece of Advice

Personal style isn’t about rules or trends—it’s about what makes you feel confident, alive, and unmistakably you. Find that, and getting dressed stops feeling like a chore and starts feeling like self-expression.

wikiHow's Editorial ProcesswikiHow partners with over 1000+ experts from a wide range of fields to ensure our content is accurate and based on well-established research and testimony. Content Managers conduct interviews and work closely with each expert to review information, answer reader questions, and add credible advice. Learn more about our editorial process and why millions of readers trust wikiHow.


Forum Comments (2)

What do I do if I want to look cute but I have strict parents?
You can absolutely develop your personal style even if you have strict parents or limited flexibility. Start by paying attention to what you’re naturally drawn to and save inspiration on Instagram or Pinterest. There are also plenty of creators on Instagram who share stylish, modest, and more conservative outfit ideas.

Remember, personal style isn’t about wearing the boldest trends; it’s about how you put pieces together. You can experiment with color combinations, layering, silhouettes, accessories, and fit while still respecting your family’s guidelines. Developing your style is a process, and you’ll have plenty of time to evolve it as your independence grows.
Tips and tricks for effortless style please!
Looking fashionable isn’t about trying harder—it’s about finding your own personal style. When your wardrobe reflects who you are and works for the life you actually live, getting dressed becomes effortless.

Co-authored Articles (10)