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Animate text, images, transitions, and more
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You can animate text and other objects in a PowerPoint slide to add flair to your presentation. Follow these steps to learn how to make animation effects in PowerPoint for Windows and Mac, as well as how to animate the transitions from one slide to another.

Quick Steps

  1. Click the image or text you want to animate.
  2. Click the Animations tab.
  3. Click Add Animation on the toolbar, or click the arrow next to the star icons.
  4. Select an animation type to apply.
  5. Repeat for additional animations.
  6. Use the Animation Pane to adjust timing, speed, and order.
Method 1
Method 1 of 3:

Animating Text or Objects

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  1. You can animate text, images, and other objects on your PowerPoint slides.[1]
    • To select a whole text box, click on the border of the text box. PowerPoint automatically distinguishes text separated by a paragraph or bullet break.
    • If your PowerPoint has no objects to animate, you will need to add some.
  2. You'll see it at the top of PowerPoint. A variety of animation options will appear in the toolbar.
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  3. On Windows, click the Add Animation button on the toolbar. On a Mac, click the arrow to the right of the green star icons to scroll through all entrance animations, or hover over the star icons and click the down arrow at the bottom to see them all in a dropdown menu.[2]
    • If you're using PowerPoint on the web, click Effect Options instead.
    • On Mac, you can see additional animation options by clicking the dropdown arrows next to Emphasis Effects, Exit Effects, and Path Animation. These options are to the right of the green animation icons in the Animations tab.
  4. Animations are split into 4 categories: Entrance, Emphasis, Exit, and Motion Paths. In PowerPoint for Mac, these categories are displayed separately on the Animation toolbar. The most recently selected animation will be set to that object and added to the animation pane. You may need to click the Animation Pane button in the toolbar at the top of the screen to display the animation pane on the right side of your slideshow.
    • You can click through the animations to see a preview using the selected object.
    • Entrance animations change how an object enters the page, while Exit animations animate the object before moving to the next slide.
    • Emphasis animations add movement or highlights to bring attention to an object.
    • Motion paths determine a course of movement for an object on the page.
  5. You can add multiple animations to objects and adjust them separately. To add another animation to an object, select the object again, then choose another animation.
    • Each animation you add to an object will be given a number. The numbers indicate the order in which the animations will be played.
    • Animations that play at the same time will have numbers that appear in a stack.[3]
    • On the web, you'll need to click Animation Pane in the toolbar to add additional animations.
  6. On Windows, click Animation Pane on the top toolbar to open an animation-specific panel on the right. On a Mac, the Animation Pane will open when you click the animation's number or when you click the Animation Pane button in the toolbar.
  7. On Windows, you can choose one of the options from the “Start” drop-down menu in the “Timing” section on the right of the Animations toolbar to select when the animation will begin. On a Mac, you can adjust these settings in the “Timing” section of the Animation Pane, using the Start dropdown.
  8. Use the up and down arrows next to “Delay” in the “Timing” area to change the amount of time delay that occurs before an animation takes place.
    • The delay begins after the selected animation action. If “On Click” is selected, the delay will start after the click.
  9. Click the up or down arrows next to “Duration” in the “Timing” area to change how long the animation will play.
    • In PowerPoint for Mac, you’ll see a dropdown menu with duration presets. You can also set a custom duration from within this dropdown menu.
  10. On Windows, you can reorder animations using the Move Earlier and Move Later options in the toolbar. On a Mac and on the Web, use the arrows in the Animation Pane.
    • Some types of animations can’t be reordered. For example, you can’t switch the order of an entrance effect with an exit effect.
  11. On a Mac, you can add sounds to animations in the “Effect Options” area of the Animation Pane or by selecting the animation and clicking Effect Options in the top toolbar. On Windows, click the down arrow next to an animation and select Effect Options to find the sound options.
    • Choosing to add a sound manually will open up a window to browse for sound files on your computer, so you will need to have one handy.
  12. Click the Preview button in the toolbar to run through the animations on the selected slide.
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Method 2
Method 2 of 3:

Animating Page Transitions

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  1. You can use this tab to animate the transitions between your slides.[4]
  2. Your slides are displayed in a panel on the left side of the screen. The selected slide will have a highlighted border.
  3. A preview of the transition effect will display when you select it.[5]
    • Select None to remove a selected transition.
    • A slide can only have one transition at a time.
  4. Here, you can choose whether to apply the transition animation from the bottom, top, left, or right of the slide.
    • The options you’ll see here depend on which effect you chose. For example, with the “Morph” transition, you can choose whether the effect applies to objects, words, or individual characters on your slide.
  5. You'll see this in the toolbar. If selected, the transition animation will not occur until you click the mouse to change slides.
    • ”On Mouse Click” is selected by default.
  6. Click the up and down arrows next to “Duration” to change the speed of the transition.
    • A higher duration means a slower transition.
    • This setting only adjusts the duration of the transition, not of the slide itself.
  7. Click the “Sound” drop-down menu to add a sound effect that will play during the transition effect.
    • Choose “No Sound” from the same menu to remove any added sound effect.
  8. Click the Preview button in the toolbar to run through the animations on the selected slide.
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Method 3
Method 3 of 3:

Adding Animated Images and Videos to a Presentation

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  1. If you created an animated image or video in another program, you can import that file into your slide.
  2. If the animation you want to import is in a video format, click the Video option in the toolbar, choose the location of the video, and then select the video you want to import. In PowerPoint for Mac, click Media on the far right side of the toolbar, then select Video.
    • Supported video file types: .mp4 (recommended), .m4v, .mov, .mpg, .mpeg, .asf, .avi, .vfw, .wmv, .mpe, .m75, .m15, .m2v, .ts, .qt, .dif.[6]
    • If the video is on the internet, you can select Online Videos, then choose the video. These videos will only play if you are connected to the internet during your presentation.
  3. If you have an animated GIF, click the Pictures option in the toolbar, choose the image's location, then select the animated image you want to insert.[7]
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Community Q&A

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  • Question
    How can I prevent PowerPoint from automatically advancing to the next screen?
    WRM
    WRM
    Community Answer
    Make sure that the "On Mouse Click" checkbox is selected in the Transition tab.
  • Question
    How do I set an animation to appear in no particular order?
    WRM
    WRM
    Community Answer
    You can change the order of animations by using the arrows under "Reorder Animations." Or you can move animations in the Animation Pane, but this will use the selected order and not randomize it.
  • Question
    How can I apply an animation effect in a presentation?
    Community Answer
    Community Answer
    Click the up and down arrows next to “Duration” in the “Timing” section to change the speed of the duration. A higher duration means a slower transition. (This setting only adjusts the duration of the transition, not of the slide itself.)
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  • Click Apply to all on the Transitions tab to use the selected transition for all slides in a presentation.[8]


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About This Article

Nicole Levine, MFA
Written by:
wikiHow Technology Writer
This article was co-authored by wikiHow staff writer, Nicole Levine, MFA. Nicole Levine is a Technology Writer and Editor for wikiHow. She has more than 20 years of experience creating technical documentation and leading support teams at major web hosting and software companies. Nicole also holds an MFA in Creative Writing from Portland State University and teaches composition, fiction-writing, and zine-making at various institutions. This article has been viewed 460,910 times.
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Co-authors: 24
Updated: February 19, 2026
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